adidas

SHE BREAKS
BARRIERS

More Visibility. Bigger Dreams.

IN THE U.S., ONLY 4% OF SPORTS COVERAGE IS DEDICATED TO FEMALE ATHLETES. HELP US ELEVATE WOMEN IN SPORT.

DEMAND BETTER COVERAGE

Copy and paste this in an email to the sports network and local news station that you watch most.

To whom it may concern,
I am writing to address the lack of women's sports I see on your channel.
Nationally, only 4% of sports coverage is dedicated to female athletes. This lack of visibility keeps young girls from seeing their role models and learning the lifelong benefits of sports.
Please give women's sports the coverage they deserve so they can inspire young girls to play, to learn and to live more confident lives.
Thank you for bringing more visibility to female athletes,
NAME

@3StripeLive

Live Streaming Soon: Women’s High School Sports.

OUR COMMITMENTS

JEN WELTER X ADIDAS
GIRLS ON THE RUN
KENDALL COYNE X ADIDAS
TEXAS A&M X ADIDAS
GLOBAL SPORT INSTITUTE

SHE BREAKS BARRIERS

MARIA TAYLOR
KENDRA HARRISON
BECKY SAUERBRUNN
RAHAF KHATIB
LAYSHIA CLARENDON

@ken_aye_ breaks records.

ATTN: X ADIDAS

We’ve identified 6 key barriers between girls and sport. Learn how we can work together towards a more fair and inclusive future.