LAST YEAR
We owned up to our silence in the fight for equality. More than a statement to us, this meant making concrete commitments to action and change, pledging $120 million to support and empower Black communities in the US through 2025. One of these commitments was to provide support for students at HBCU Partner Schools, totaling $500,000 in debt relief support.
2021
Access to education is a big way to reduce the racial wealth gap and increase access to our industry and the world, with debt and tuition being a major hurdle. By providing need-based scholarships to a range of post-secondary education opportunities, adidas and the United Negro College Fund hope to continue our work removing barriers for underserved communities and youth. This year we're pledging $3 million through 2025, and here's how.
Introducing the 2020-2021 adidas Scholarship Programs

---> Register at UNCF
Award Amount: 50 Scholars receive up to $10,000 for up to 4 years of post-secondary education
Registration Open: Now- June 3rd
Application Process:
Phase 1 – Register for random finalist drawing
Phase 2 – Application for need-based finalist award selection
Eligibility:
- Self-identify as African American/Black and/or LatinX
- Be a citizen, national, or legal permanent resident of the U.S.
- Be a 2020 or 2021 graduating senior from a U.S.-located high school.
- Minimum 2.5 GPA on a 4.0 scale.
- Plan to be enrolled as a full-time, first-year student in fall 2021, attending any one of the following U.S.-located, accredited postsecondary schools:
- Four-year college or university
- Community college
- Trade/technical school
- Certificate program
- Be eligible to receive a federal Pell Grant in the first year of college and have a demonstrated need as determined by the student’s FAFSA or the financial aid office of their college or university of enrollment.
- Declare no interest or intent to play National Collegiate Athletic Association (NCAA) varsity sports.
- Preference for enrollment at a four-year, accredited HBCU

---> Apply at UNCF
Award Amount: 100 Scholars receive up to $10,000 for their first year of post-secondary education
Registration Open: Now – June 2nd
Eligibility:
- Be a 2021 graduating senior attending any one of the 27 high school participants of the Adidas Legacy Program
- Have a required minimum cumulative GPA of 2.0 on a 4.0 scale.
- Be a citizen, national, or permanent reside of the U.S.
- Plan to be enrolled as a full-time, first-year student in Fall 2021, attending a U.S. located, four-year accredited college or university, two-year community college, trade/technical school or certificate program.
- Complete a Free Application for Federal Student Aid (“FAFSA”) form.
- Have a demonstrated, unmet financial need as verified by their college or university.
- Have demonstrated community service.
- Declare no interest or intent to play National Collegiate Athletic Association (“NCAA”) varsity sports.