BOOST DAY IS OFFICIAL
To celebrate Boost technology and the way it’s revolutionized the world of footwear, we’re giving Boost its own day on 10.10.
There are some inventions which totally change the game. Something which arrives and challenges everything that has been done before it and revolutionizes how people see the world. In 2013, Boost did just that, transforming footwear design, cushioning and responsiveness in a way which saw several athletic world records fall immediately after its launch.
It didn’t just stop there. Its popularity spread like wildfire, being used across different sports, and footwear ranges, with everyone from streetwear to hiking wanting to utilize its unique design. From humble beginnings, Boost has since evolved into one of adidas’ most iconic midsoles.
WHAT IS BOOST DAY?
Boost Day is our new annual day of celebration for all things Boost. And, given Boost technology has repeatedly shown that it’s in a world of its own, we decided to create one.
From 10.10, members across the world can touchdown and explore an online world unlike any other: Planet Boost.
We’ve pulled out all the stops and lined up a day you won’t find anywhere else in the galaxy, where members can access exclusive product drops, competitions, and content. But we’re not just stopping there, with non-members also able to tap into special rewards for our special day. Everyone will have a chance to feel the boost.
MEMBERS WILL HAVE A CHANCE TO WIN A HUGE 3-PAIR PACK OF OUR LATEST BOOST SHOES
By signing up for the Boost Day raffle you have a chance to win not one, not two, but three pairs of Boost shoes – Ultraboost 21, ZX 2K Boost and Free Hiker.
FREE 3-MONTH PREMIUM MEMBERSHIPS ON OUR ADIDAS TRAINING AND RUNNINGAPP
We’re also giving away free 3-month Premium memberships on our adidas Training and Running App when you buy any pair of shoes from Planet Boost.
With quizzes, and exclusive content too, there is always more to do on Planet Boost. The best part? There’s no ticket needed. All you need to do is sign up to become a member and we’ll let you know when Planet Boost has arrived into our solar system.
Let the countdown begin.
Sign up now to become a member and make sure you save the date: 10.10.21
We’ll see you there.