WE ARE WORKING WITH PARLEY TO TRANSFORM MARINE PLASTIC POLLUTION INTO HIGH PERFORMANCE SPORTSWEAR, SPINNING THE PROBLEM INTO A SOLUTION. THE THREAT INTO A THREAD. #ADIDASPARLEY

FROM THREAT INTO THREAD

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PARLEY A.I.R. STRATEGY

AVOID. INTERCEPT. REDESIGN.
THE PLAN THAT CAN END PLASTIC POLLUTION.


AVOID. - NO PLASTIC BAGS. NO MICRO BEADS. AND NEXT UP, NO MORE VIRGIN PLASTIC IN OUR SUPPLY CHAIN.

INTERCEPT. - WE ARE ALREADY RECOVERING MARINE DEBRIS AND STOPPING PLASTIC BEFORE IT GETS TO THE OCEANS. BUT THE CHANGE IS ON ALL OF US.

REDESIGN. – TOGETHER WITH PARLEY WE ARE REINVENTING THE PLASTIC ECONOMY. NEW METHODS. NEW MATERIALS. NEW FUTURE.

ADIDAS X PARLEY RUN FOR THE OCEANS

THE OCEANS NEED YOU TO DOWNLOAD AN APP AND GO FOR A RUN, IF IT’S NOT TOO MUCH TO ASK. TO JOIN THE MOVEMENT, JUST REGISTER AND RUN ANYWHERE BETWEEN JUNE 5 TH AND 11TH. OUR FUTURE DEPENDS ON THE OCEANS. SO IF YOU’RE ENJOYING LIFE ON THIS PLANET AND WOULD LIKE IT TO CONTINUE, SIGN UP NOW.

ULTRA BOOST PARLEY

THE MALDIVES INSPIRED PARLEY ULTRABOOST COLLECTION IS A GO, RECYCLING APPROX.11 PLASTIC BOTTLES PER PAIR.

AVAILABLE FROM MAY 10

The World’s First

The first shoe ever made using Parley Ocean Plastic™ . The Gillet used to create this shoe was intercepted by Sea Shepherd during Operation Icefish, a record-breaking mission to protect sea life from illegal fishing in the Southern Ocean.

Real Madrid CF Shirt

Real Madrid CF stepped up for the oceans with their first football jerseys made from Parley Ocean Plastic™

The Story So Far

Garbage in doesn’t have to be garbage out
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Ultraboost Uncaged Parley

The First Commercial Launch. 7000 pairs of Ultra Boost Uncaged Parley, Straight from the sea to the streets.

Parley Swimming Collection

Featuring Olympic bronze medallist and ocean activist, Coralie Balmy. The first full swimming collection made with Parley Ocean Plastic™ .

THIS IS THE END OF MARINE PLASTIC POLLUTION

WE ARE COMMITTED TO PHASING OUT THE USE OF VIRGIN PLASTIC IN OUR PRODUCTS. BUT THIS IS JUST ONE PART OF OUR WORK WITH PARLEY. AS A FOUNDING MEMBER, ADIDAS SUPPORTS PARLEY IN ECO-INNOVATION, RESEARCH AND DEVELOPMENT, DIRECT ACTION, EDUCATION AND COMMUNICATION. OUR OCEAN PLASTIC PROGRAM IS LED BY THE PARLEY A.I.R. STRATEGY TO AVOID VIRGIN PLASTIC, INTERCEPT PLASTIC WASTE, AND ULTIMATELY, TO REDESIGN NEW ALTERNATIVES BECAUSE WE’RE IN THIS FOR GOOD. SIGN UP TO FOLLOW OUR ONGOING ECO-INNOVATION MISSION AND FUTURE PRODUCT LAUNCHES.