T&C miadidas SneakerSwitch

Terms and conditions
for miadidas SneakerSwitch

Please read these terms and conditions (Terms) carefully. The Terms contain important information. By participating in this promotion, each participant declares to agree to the applicability of the Terms.


1. The Terms apply to the “miadidas SneakerSwitch” (Promotion) by adidas International Marketing BV (Promoter), located at Hoogoorddreef 9a, 1101 BW Amsterdam, the Netherlands.

2. These Terms are available at the following websites: http://www.adidas.com/com/pages/legal/tnc-miadidas-sneakerswitch . Please print and retain a copy of these Terms for your records.


3. The Promotion is open to all individuals that have reached the age of 16, with the exception of the persons mentioned in clause 4 hereof. Individuals of 16 and 17 years old can only participate after consent of their parent(s), guardian or legal representative. Promoter may request written proof of such consent. Individuals of 15 years or younger are under all circumstances excluded from participation.

4. Participation is excluded for (a) employees of Promoter or its agents and their first and second degree family members, as well as (b) anyone else who is directly or indirectly professionally connected with the Promotion and their family members.


5. The Promotion will open on 11.10.2013 at 00.00am and close on 25.10.2013 at 23.59pm (Promotional Period). All entries received after lapse of the Promotional Period are excluded from participation and will not be taken into consideration.

6. Participating in the Promotion takes place by:
a. visiting the miadidas configurator page at adidas.com/go/sneakerswitch or miadidas.com (Website) during the Promotional Period; and
b. picking your favourite shoe model of the originals range; and
c. personalising the mi adidas Originals shoe design for the Sneaker Switch program; and
d. sharing your personalised adidas Originals shoe design via the Save&Share functionality on Twitter; and
e. adding #miadidas #sneakerswitch as well as a few words of inspiration to your Tweet; and
f. accepting and adhering to these Terms unconditionally; and
g. accepting the Privacy Policy of Promoter available at http://www.adidas.com/com/pages/legal/privacy-policy/


7. No other means for entries will be accepted than set out in clause 6. Incomplete entries are not valid and will not be accepted.

8. The Promotion is a promotion without a purchase obligation.

General rules of behaviour

9. Participants may not use the Promotion for the expression of political or religious ideas.

10. Promoter has the right to refuse any entry which contains material which is offensive, insulting, injurious, obscene, offending, vindictive, indecent, perverted, immoral, aggressive, sexually oriented, racist, derisive, slanderous, discriminatory, or in any other way not in line with good taste and decency, or which Promoter deems in its sole discretion to be otherwise unacceptable.

11. Entries may not conflict with applicable law or regulations, the rights of third parties, nor may they incite, advocate or express pornography, obscenity, vulgarity, hatred, bigotry, racism or gratuitous violence.

12. Entries may not in any way harm Promoter, its affiliates, its agents and/or the brand of adidas (or any other brand of Promoter).

13. Participants may not upload, post, email or otherwise make available any material that contains software viruses or any other computer codes, files or programs designed to interrupt, destroy or limit the use of any software or devices on the Website.

14. Participants cannot derive any rights from their participation and have no right to any payment or other compensation for their entry or their participation.

15. Promoter retains the right to exclude participants from participating in the Promotion and to delete entries from the Website, if these are not in line with these rules of behaviour or are otherwise in conflict with the Terms.

16. Participants acknowledge that the Promotion is in no way sponsored, endorsed or administered by, or associated with, Twitter.

Intellectual property rights

17. In order to personalise a mi adidas Originals shoe design, participant can submit any combination of letters, numbers, symbols and spaces to form a name, word or phrase. By entering into this Promotion, participant grants to Promoter and its affiliated companies a non-exclusive, irrevocable, royalty-free, worldwide, fully sub-licensable, right to use, reproduce, disclose and modify any names, words, phrases or other materials submitted by Participant (even if Participant’s entry is not selected as a winning entry) for the purpose of the Promotion. Without limit to the generality of the foregoing this right of use shall include the right to manufacture and supply adidas Originals shoes incorporating such names, words, phrases or other materials (in whole or part) to third parties (such as winner(s) of the Promotion).

18. Without limiting the generality of clause 17, participant acknowledges and agrees that Promoter (or any other company designated by Promoter) may use, reproduce, adapt, translate, digitise, publish, revise, disclose, modify, transfer or otherwise exploit entries (but is under no obligations to do so) at any time on and in relation to any adidas product or otherwise.

19. Participants are not entitled to any compensation in return for the right of use granted pursuant to clause 17 or for any use of an entry pursuant to clause 18.

20. By participating in the Promotion, participant agrees to Promoter using free of charge participant’s name, photograph, image, video, voice recording and general location for publicity and news purposes relating to the Promotion and for a duration which is necessary for the organization and publicity of the Promotion. For purposes of this clause, participant agrees that this right of use concerns any support or media whether existing or created in the future, and shall include as a non-limited list of examples: promotional documentation, newspapers, television, magazines, and books (both paper and electronic); Internet (including other websites, web casts, multimedia links and social networks) etc.

21. By participating in the Promotion, participant unconditionally and irrevocably waives, insofar as legally possible, (the execution of claims based on) any moral rights of any nature in or in relation to any work comprised in the entry. Without limit to the generality of the foregoing, participant agrees and shall procure (by non execution of its rights) that neither Promoter nor any other company is obliged to identify participant as author of the work, unless required by law.

22. By entering into this Promotion, participant represents that all works comprised in participant’s entry are his/her own original work and do not copy, nor incorporate the work of any third party and that use of the entry by Promoter or its affiliates will not infringe third party intellectual property rights. By entering into this Promotion, participant agrees to indemnify and hold harmless Promoter, its affiliates, officers, directors, employees, agents, licensees and customers from and against any claim or demand (including reasonable legal fees) by a third party relating to the use of the entry by Promoter or its affiliates or licensees or arising out of participant’s breach of these Terms.

23. By participating in the Promotion participant shall provide all additional information relating to the entry, if so requested by Promoter.


24. It is prohibited to reproduce or publish anything relating to the Promotion without the prior explicit written consent of Promoter.

25. Promoter is authorised to remove from, shorten or amend entries in text or image on the Website.

26. The winner(s) may be asked in relation to the Promotion to promote the mi adidas Originals shoe design submitted by that winner as well as the mi adidas Originals shoe received by the winner as a prize.


27. The Promotion provides for a chance to win a prize. The prize will comprise a pair of mi adidas Originals shoes personalized by another winner or ambassador.

28. The winner(s) will be selected by an internal jury around 25.10.2013. The winners will be picked based on creativity of design, embroidery and shared inspiration. Promoter will notify and instruct each winner how to claim the Prize by email/twitter within one week after the selection regarding delivery of the Prize.

29. The winner can claim a Prize until 3 days after the notification as set out in clause 33 after which date the right to a Prize can no longer be exercised.

30. It is the responsibility of the winners to ensure that they are able to accept the Prize and make use of the Prize.

31. The winner agrees and accepts - once the winner has redeemed the Prize - that all taxes or charges related to the Prize will be for his/her account.

32. No cash alternative to the Prize is available.

33. A Prize cannot be exchanged for another prize. A Prize is personal and non-transferable. The winner agrees not to sell, offer to sell or use the Prize for any commercial or promotional purpose (including placing the Prize on an internet auction site).

34. A Prize is indivisible and can only be accepted as granted.

35. Promoter reserves the right to modify or withdraw a Prize. The alternative prize will be of at least an equivalent or greater value.

36. Prizes that are not redeemed for whatever reason remain the property of Promoter. In case of a rejection of a Prize, the Prize also falls to Promoter.

37. If a winner cannot be contacted or fails to confirm acceptance of the Prize within 7 days of notification or cannot make use of the Prize for any reason, Promoter reserves the right to select an alternative winner and the original winner will forfeit the Prize.

Limitation of liability

38. Promoter is not responsible or liable for costs or expenses of participants in connection with or relating to participating in the Promotion. The costs of the use of internet are for the account of the participants.

39. Promoter is not responsible and excludes any liability for (i) network- (cable, internet or other relevant networks), computer hardware or software disruptions of whatever nature which might lead to a limited, delayed or lost entry, (ii) other problems or calamities, of whatever nature, that are connected with the functioning of the network (cable, internet or other network), the Website, computer hardware or software, and (iii) mistakes in the entering or processing of personal data, except in case of gross negligence or wilful misconduct of Promoter.

40. Promoter is not responsible or liable for any incompatibility between technologies used, in the broadest sense, during the Promotion and the hardware and software configuration used by the participants.

41. To the fullest extent allowed by applicable law, neither Promoter nor any agencies involved in the Promotion are responsible or liable for any loss, damages or injury caused by participation in the Promotion.

42. Where a Prize is delivered to the winner by post, Promoter is not liable for the acts or omissions of any courier or mail delivery.

43. If a Promotion, for whatever reason, progresses differently than foreseen, for instance, in the event that “the Sneaker Switch” does not take place or is abandoned, postponed, rearranged or curtailed or the Promotion appears to be in conflict with applicable law, Promoter reserves the right to annul, terminate, amend or postpone the Promotion without any liability of Promoter and without a right of compensation for the participants.

Personal Data

44. By participating in the Promotion participants' personal data are processed by adidas International Trading B.V., the controller of the personal data, and also by Promoters’ agency involved in administering the Promotion.

45. Participants' personal data shall be processed for the purpose of participating in the Promotion only and will only be retained as long as necessary for such purpose (i.e. until 3 months after the end of the Promotion). Participants can request access to and/or submit a request for rectification or removal of their personal data. For these purposes participants can contact Promoter at the below address or by e-mailing dataprotection@adidas-group.com .

Exclusion of participants

46. At all times Promoter reserves the right to exclude participants with invalid or false entries or invalid or false personal information from participation.

47. Promoter reserves the right at its sole discretion to disqualify any individual found to be tampering with the operation of the Promotion, or to be acting in any manner deemed by Promoter to be in violation of these Terms; or to be acting in any manner deemed by Promoter to be disruptive.

48. Promoter is authorized at all times on reasonable grounds to exclude or disqualify participants without a right of recourse against Promoter.

49. Promoter reserves the right to exclude participants in case of (suspicion of) foul play, fraud, or any (other) breach of the Terms without a right of recourse against Promoter. Organised or collective participation of the Promotion shall be regarded as a breach of the Terms.

50. This Promotion is void where the Promotion is prohibited. It is the responsibility of the participants to ensure their legal eligibility to participate.

51. No rights can be derived from the Promotion or its result other than set out in these Terms.

Applicable law / disputes

52. The decision of Promoter is final and binding. No correspondence will be entered into relating to the result of the Promotion.

53. If any clause of these Terms is found by a competent court or other competent authority to be void or unenforceable, that clause shall be deemed to be deleted and the remaining clauses shall continue in full force and effect.

54. The Terms are governed by and construed in all respects in accordance with the laws of the Netherlands. Any and all disputes arising out of or in connection with the Terms shall in the first instance be submitted to and settled by the competent courts of Amsterdam/The Netherlands, provided that this shall not preclude or prejudice the right of the participant to take any legal proceedings in another court of competent jurisdiction in accordance with applicable mandatory law.

55. Promoter reserves the right at all times to amend the Terms without any liability to the participants or any third party. A revised version of the Terms will be published on the Website.

56. Promoter will execute the Promotion in compliance with applicable law and regulations relating to betting and gambling. Complaints or questions relating to the Terms and the Promotion can be submitted in writing to adidas International Marketing B.V., to the attention of the Legal Department, Hoogoorddreef 9a, 1101 BA, Amsterdam Z-O, the Netherlands.