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Get the keys to our Hood For the first time in footwear history, we've created an online experience triggered by our exclusive collection of sneakers, the adidas Originals AR Game Pack. Using AR technology combined with your computer, the adidas Neighborhood will come to life, unlocking the streets where originality lives. Friends of adidas like R&B sensation Ryan Leslie, pro skater Tim O' Connor and the lovely Ciara will be there to lead the way where exciting challenges, content, and fun surprises await you around every corner. The sneaker is the key, so get yours and get your game on. Experience Now

Cool, Strong, Better. Experience the new Core Performance collection and get customised exercises and advice to take to the gym with you. Check out adidas Training

Y-3 The future of sportswear. Go to the site

What Inspires You? Experience the new Core Performance collection and take a peek inside My Style to create your own workout style. Check out adidas Women

NEW ON ADIDAS FOOTBALL Skillfully handcrafted using fine, soft leather, the boot offers a glove-like fit and sublime touch on the ball. CHECK IT OUT NOW

adiSTAR Salvation better fit. better feel. adiSTAR Salvation is built for a woman’s foot; narrower in the back, wider in the front. Feels so good, you’ll want to run more. Go to adidas Running

Dive into the Party adidas is celebrating 60 years of Soles and Stripes. So we’re throwing a massive party and inviting all of our closest friends. Including you. Join the party Check out the new Originals collection

BE FASTER Faster is more energy, more vertical, more speed. TECHFIT Powerweb is proven to increase your vertical by 4%. Become more for your Brotherhood – see it now. Go to adidas Basketball:

NBA All-Star 2010 Never before seen Dwight Howard video. Watch as he gets faster, stronger and lighter for All-Star Weekend. The more you watch and share, the more you’ll see. Go now. Go to adidas Basketball

Tennis 2010 Tennis Season Kicks-Off Down Under with the Australian Open! Check out this year’s latest outfits. Go to adidas Tennis

Every Team Needs The Finale Madrid Go to adidas Football

The Golden Gonz Mark Gonzales is the godfather of street skating. Check him out

FEDERATION JERSEYS EVERY TEAM NEEDS A SHIRT WITH A STORY. SEE THE NEW OFFICIAL FOOTBALL FEDERATION JERSEYS SEE ALL KITS GO TO ADIDAS FOOTBALL

Beckham and Garnett kick it! It's basketball meets footie, or soccer as they say in the States. See David Beckham and Kevin Garnett celebrate originality by putting a twist on their two favourite sports. Go to adidas Originals

Originals by Originals Personal collections. Innovative style. Groundbreaking fashion. Originals by Originals is the sum of all three, a pure celebration of Originality in footwear and apparel by 3 leading industry voices: Jeremy Scott, Kazuki and Beckham & Bond. View the collection

adidas by Stella McCartney The latest collaboration between adidas and Stella McCartney View the collection